Head of Product – iGaming & Sports Betting – fredericton

Own the product vision for a high-growth iGaming and sports betting brand – and decide what gets built, why, and in what order.

Our client is a fast-scaling online betting and gaming operator with big plans across North America. They are looking for a Head of Product who can blend strategic thinking with ruthless prioritisation and hands-on leadership – someone who can turn an ambitious roadmap into live, revenue-generating features at pace.

If you live at the intersection of customer, data, and delivery – and you want a real mandate to shape a product used every day by passionate players – this is the role.

As Head of Product, you will own the end-to-end product strategy and roadmap across sportsbook, casino, and player experience. You will lead a team of Product Managers and work closely with Engineering, Design, Data, CRM, and Trading to deliver a world-class platform that balances excitement, usability, and regulatory rigour.

You will be responsible for setting direction, making trade-offs, killing weak ideas quickly, and doubling down on what moves the needle.

What You Will Do:

• Define and own the product vision, strategy, and roadmap for sportsbook, casino, and player journeys across Canada and other key markets.
• Lead and develop a team of Product Managers, setting clear objectives, standards, and ways of working.
• Translate company objectives into concrete product goals, initiatives, and releases with clear success metrics.
• Work closely with Engineering and Design to deliver features that are feasible, scalable, and delightful to use.
• Prioritise ruthlessly: balance player impact, commercial value, regulatory requirements, and technical constraints.
• Champion a data-driven product culture – using analytics, experimentation, and customer feedback to guide decisions.
• Own the backlog at a strategic level: ensure the right bets are being made, and that delivery squads are focused on the highest-impact work.
• Partner with Compliance, Risk, and Responsible Gambling teams to ensure products meet regulatory and licensing obligations in all jurisdictions.
• Collaborate with Marketing, CRM, and Operations to ensure seamless campaigns, promotions, and lifecycle journeys are supported in-product.
• Drive continuous optimisation of the core flows: registration, KYC, deposit, bet placement, gameplay, withdrawal, and reactivation.
• Monitor competitive landscape, market trends, and emerging features in iGaming and sports betting – and use them to sharpen strategy.
• Report to senior leadership on product performance, trade-offs, and progress against roadmap – with clear, actionable insight.

What You Bring:

• Significant experience in product leadership roles (e.g. Head of Product, Product Lead, Senior Product Manager) within iGaming, sports betting, online casino, or a closely related high-scale B2C digital product.
• Proven track record owning a product roadmap and delivering impactful features from concept through to launch and iteration.
• Strong understanding of sportsbook and/or casino products, player behaviour, and what differentiates a great iGaming experience from a mediocre one.
• Deep familiarity with experimentation and analytics – A/B testing, funnel analysis, cohorts, retention, LTV, etc.
• Experience working in cross-functional squads with Engineering, Design, Data, and Marketing.
• Comfortable making hard prioritisation calls with incomplete information and defending them with clear logic.
• Strong stakeholder management and communication skills – able to align execs, engineers, and commercial teams around the same plan.
• Experience operating in regulated environments (e.g. Ontario and other regulated markets) and working closely with Compliance and Risk.
• Leadership skills: coaching and developing Product Managers, setting standards, and building a strong product culture.

Relevant skills and exposure: Product strategy and roadmap ownership, sportsbook/casino UX, customer research, experimentation, KPI definition, funnel and cohort analysis, backlog management, agile methodologies, stakeholder management, product discovery and delivery.

What’s In It For You?

• End-to-end ownership: You will set the vision and decide where the product goes next – across multiple verticals and markets.
• Direct commercial impact: Product decisions are tightly linked to acquisition, retention, and revenue – you will see the results of your work clearly.
• Build and scale: Shape how product is done – team structure, rituals, toolset, and culture – in a business that is still growing fast.
• Strategic seat at the table: Work closely with C-level leadership on growth, market expansion, and long-term product bets.
• Remote flexibility: Work from anywhere in Canada, with occasional travel for on-site workshops, planning sessions, and key events.
• Attractive package: Competitive salary, performance-based incentives, and benefits aligned with a senior leadership role.

Interested?

If you are a product leader who understands iGaming and sports betting, and you want the mandate to shape a platform at scale across Canada and beyond, we would like to hear from you.

Please submit your CV along with a concise overview of a product or product area you led that drove meaningful growth – including the problem, your approach, and the impact delivered.