Description
Lead brand innovation with Samsung Electronics Canada as the MX Brand Marketing Director. Drive impactful campaigns and brand strategies for flagship product launches across Canada.
This senior role requires 15+ years of brand marketing experience with a strong focus on leadership within the consumer electronics sector. Youll execute nationwide marketing strategies, develop meaningful brand partnerships, and oversee the brand marketing teams performance and development. Lead cross-functional collaboration to ensure brand initiatives resonate at every customer touchpoint.
Key Responsibilities:
• Develop end-to-end brand marketing strategies for flagship launches
• Activate consumer segmentation strategies across various campaigns
• Manage agency relationships for creative and media outputs
• Measure campaign performance and refine strategies accordingly
• Cultivate a team culture that attracts top marketing talent
Requirements:
• 15+ years in brand marketing, 5+ in leadership
• Background in consumer electronics or telecom preferred
• Proven track record of national brand campaign execution
• Strong partnership development skills
• Excellent analytical and presentation abilities
Harness strategic brand insights and creativity to enhance Samsungs market presence in Canada.
