Content Manager – mississauga

What We’re Looking For:

As a Content Manager at TBWACanada, you will be instrumental in shaping and executing dynamic social media content and digital content strategies. Reporting to a Content Lead, you’ll be an integral part of our agency’s specialized creative discipline, driving innovative content solutions for social media platforms.

In this role, you will collaborate closely with our Content Creators to conceptualize, develop, and produce compelling content. From initial ideation, to content writing, production, publishing/community management, and performance analysis, you will manage the entire content lifecycle. Your focus will be on delivering strategically sound and results-driven solutions.

What You’ll Do:

• Monitor conversation on channels such as X, Meta, TikTok, Youtube, Pinterest, and emerging social platforms.
• Craft compelling social copy across multiple platforms, ensuring alignment with brand tone and audience expectations.
• Identify daily, quick-turnaround reactive opportunities for social content.
• Identify & track larger culturally aligned ideas that are not necessarily reactive, but based on observations in community groups and brand priorities.
• Participate as a part of brainstorming for 360 campaigns, bringing social expertise to collaborative efforts from the larger creative group.
• Collaborate with internal and client teams to develop organic social strategies and campaigns that meet specific business objectives.
• Develop, organize, prioritize, schedule and manage content with the client and internal team across all platforms.
• Monitor client’s social listening tools and native platform analytics for top-line insights on what is working/not working on platforms
• Monitor and analyze campaign performance, community growth, and sentiment; provide actionable insights to shape future strategies.

What You Bring:

• Proven experience in multi-platform social media management within an agency environment (Branding, Creative, PR, or Communications).
• Comprehensive understanding of the current social landscape, including Meta (Facebook/Instagram), TikTok, LinkedIn, and YouTube.
• Proficiency with social media management tools, in-platform tools, such as Meta Business Suite and second party systems, such as Hootsuite or HeyOrca!
• Exceptional copywriting skills with the ability to adapt tone of voice across various brand identities.
• Strong ability to multi-task, make critical decisions, and manage simultaneous projects in a fast-paced setting.

Who We Are:

TBWA is The Disruption® Company, a global agency collective of 10,000+ creative minds operating in over 80 countries. Named one of the World’s Most Innovative Companies by Fast Company four years in a row, we are a disruptive brand experience company that uses creativity to help businesses acquire a greater share of the future.

We believe in doing the brave thing.

Doing the brave thing is about courage. It’s about never being a spectator. Speaking up with clarity and conviction and kindness. Not hedging our points-of-view with clients or each other. Saying what we think when it’s in the best interest of the idea or the people, even if it’s uncomfortable. Being willing to take smart risks. Making tough decisions without agonizing. And, being transparent and vulnerable in search of the best. This is the expectation for all of us. In turn, we commit to perpetuating a culture where bravery is rewarded and support is always within reach.

TBWACanada develops strategies, advertising and brand experiences for some of the world’s most iconic brands, with offices in Toronto, Edmonton and Montreal.

The Company:

At TBWACanada, Diversity, Equity, Inclusion, and Belonging (DEIB) are our core values. We are committed to a diverse workforce and aim to maintain an inclusive and equitable workplace where employees feel valued, respected, and supported. We welcome applicants from all backgrounds and lived experiences. If you require an accommodation during the recruitment process, please contact our Human Resources team and we would be happy to work with you to meet your needs.

The salary range for this position is $50,000 – $60,000 per year. Compensation will be determined based on qualifications, relevant experience, and internal equity.

This posting represents an active vacancy that we are currently hiring for.

AI Use:

TBWACanada uses artificial intelligence (AI) tools to support parts of our hiring process, such as enhancing job postings and analyzing resumes. These tools assist our recruitment team but will never replace the human judgement that guides our hiring decisions. We will only contact shortlisted candidates for this role.

Notice: Online Hiring Scams

Please be aware that individuals not associated with TBWACanada and/or Omnicom Advertising Group have fraudulently used our name and branding to solicit applications for fake jobs, to conduct fake job interviews, and/or to make fake job offers.

TBWACanada / Omnicom Advertising Group will never contact you from a personal email account (@gmail.com, @hotmail.com, etc.) nor ask for money in exchange for recruitment services such as background screenings, equipment costs, etc. No financial information will be requested for recruitment purposes (bank account, credit card details, etc.). Interviewers will not ask for confidential or personal information (driver’s license or passport, a social insurance number or a social security number, credit card, or banking information). Interviews are conducted in person or via web conferencing (Zoom or Microsoft Teams only), not through text or messaging apps (WhatsApp, Facebook Messenger, FaceTime, SMS, etc.).

If you have provided personal information in connection with a fake job offer or interview and you are concerned, we suggest you take appropriate action and contact local law enforcement in your area, and contact our local Human Resources team.