Description
Shape the future of banking as EQBs Lead Manager of SEM and SEO. Enhance digital strategies that drive customer acquisition in a hybrid work environment.<br/><br/>As the Lead SEM and SEO Manager, you will oversee a dynamic team delivering cutting-edge digital marketing solutions at EQB. Your strong leadership will energize innovative campaigns focused on financial products while reinforcing customer-focused strategies. Collaborate closely with cross-functional teams to achieve targeted acquisition outcomes.<br/><br/>Key Responsibilities:
• Oversee SEM and Paid AI strategies for acquisition
• Develop plans for Paid Search and organic growth
• Engage with stakeholders for strategy alignment
• Partner on content roadmaps with Brand Marketing
• Streamline processes for effective planning and optimization<br/><br/>Requirements:
• Bachelors degree in a relevant field
• 7+ years’ experience in SEM & SEO with team management
• Knowledge of digital assessment tools and platforms
• Proven ability to analyze data for actionable insights
• Effective communication and teamwork skills<br/><br/>Transform EQBs digital framework by applying your expertise in search marketing and strategy development.
